the hot FUSE sidewalk scrolling LEDs on Seventh Avenue

These popped up in front of the FUSE streetfront on Seventh Avenue about a month ago. Across from Penn Station, the music station pops even amongst the visual chaos of the neighborhood. Fused (pardon the pun) into the sidewalk, it's almost impossible to read the text but then again who cares when it looks as amazing as this...I often choose Seventh Avenue as my favorite neighborhood route just to get a glimpse of this glorious media eyecandy.